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Pay-for-product
Pay-For-Product allows viewers and consumers to purchase a product by calling an automated phone number. The price of the product is covered by the cost of the call and is charged to the customer's phone bill. This represents a convenient and secure method of payment, as the caller does not divulge their credit card details or post cheques. Pay-for-product is particularly well suited to low-cost products (£20 or under).
