In spite of an
extremely tough year for the industry, BBC
Worldwide has once again achieved record results.
BBC Worldwide’s sales from continuing
operations rose to £640 million. Our
profit before interest and tax rose to £32
million, and profit from continuing operations
rose to £44 million. We made a record
investment in BBC programmes, and returned
an impressive £123 million cash flow
contribution to the BBC. This is an increase
of 16% on the previous year, itself a record.
|
How
have we done this in such challenging times?
We’ve built on our position as a successful
international media player, gaining a presence
in more countries and territories than ever
before. We have followed our well-established
multiple media strategy – taking single
ideas successfully across many different formats.
We have developed innovative business partnerships
around the world. We’ve made the most
of what new technologies can offer. We have
leveraged the power that our television sales
and increasing channel distribution generates
for us. We’ve brought all our creativity
to developing and marketing products that
delight customers everywhere – so much
so, that we’ve won a record 106 industry
awards. |
