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Can we fix it? Yes we can! Bob the Builder titles were hugely successful around the world, selling over 500,000 units in the USA

 

Multimedia revenues increased
by 65% with console and PC products
on new and emerging platforms

BBC Multimedia, which develops BBC programming-related CD-ROMs, and products for PlayStation® and Game BoyTM, had an outstanding year.

Revenues increased by 65% as a result of console and PC (personal computer) products; new partnerships in the USA and elsewhere; and major deals to exploit our software on new and emerging platforms.

In total, we sold around 600,000 CD-ROMs and games units in the UK, and more than one million overseas.

We consolidated our position as a major player in the children’s interactive publishing market. The continuing popularity of Tweenies interactive titles saw total sales over all four titles in the Multimedia catalogue approach 500,000 units. Bob the Builder titles such as Can we fix it? were equally successful around the world.

 During the year, BBC Worldwide extended its successful partnership with THQ – a leading children’s videogame publisher. This allows the new title, Bob Builds a Park, to be published for US and Canadian markets.

Reflecting our multi-platform approach, Robot Wars proved to be our most successful multimedia title to date in the UK. We sold 250,000 units across PC, PlayStation 2®, Game Boy AdvanceTM and Game Boy ColorTM formats in 2001.

In addition, we have signed a deal with Digital Bridges that will bring The Weakest Link to mobile phone users across Europe. This will start on the Orange network in the new financial year.
The coming year will see further excitement from Robot Wars, with the first title, Extreme Destruction, published for XboxTM, as well as for PC and Game Boy AdvanceTM.
 
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