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Dipsy, Laa-Laa, Po and Tinky Winky continued their success with the new Teletubbies Everywhere series

 

300 million children in China
can now enjoy Teletubbies
in Mandarin

Children’s characters and programmes from the BBC, now shown under the brand names of CBBC and CBeebies, have become an integral part of childhood the world over.

Sales of television programmes, books, videos, toys and merchandising have carried brands like Teletubbies and Tweenies into millions of homes around the globe – Teletubbies can be seen in 120 countries and has been translated into 45 languages.

Teletubbies’ most recent launch was in China where it is versioned in Mandarin. Transmitting to over 300 million children, Teletubbies is the first BBC pre-school television series to be broadcast in this key territory.

Meanwhile, Teletubbies Everywhere, created by Ragdoll, is a new 10-minute series of Teletubbies programming, developed for UK and global audiences. The programmes feature first concepts such as shapes and numbers as a series of simple games and live-action inserts of young children growing up in different parts of the world.

Tweenies, created by Tell-Tale Productions, was launched two years after Teletubbies, and the characters are equally loved by children around the world.

An average of 190,000 Tweenies magazines are bought every month and more than 2.4 million Tweenies books and 2.3 million videos have been bought since launch. We have sold around 800,000 Tweenies videos during the year. In September 2001, three Tweenies toys were in the UK Top 20 soft toys chart.
 
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